Overview

A regional salon chain with loyal customers was losing online bookings due to an outdated, unoptimized site.

We led a full redesign with a mobile-first, UX-forward approach to streamline appointment booking and showcase services.

Objectives

• Improve online conversions from mobile users
• Highlight core services and local trust signals
• Reduce bounce rate and improve site flow

Our approach

Audience & ICP refinement

Results (in 90 days)

A fast-scaling B2B SaaS company approached us to build and execute a full-funnel growth campaign targeting mid-market and enterprise clients across North America and Europe. Their sales team needed qualified leads, and their digital presence lacked the structure and strategy to drive meaningful engagement.

• +40% increase in bookings from organic traffic
• Bounce rate reduced by 60%
• Review submissions doubled post-launch