Overview

A high-performance fitness coach needed a personal brand to expand beyond referrals and scale his digital presence. Despite elite credentials, his offering lacked structure and credibility online.

We developed a nuanced founder identity and full-funnel content system to attract and convert high-ticket online clients.

Objectives

  • Establish authority in digital fitness and mindset coaching
  • Attract inbound leads via social and search
  • Convert interest into paid consults and coaching plans

Our approach

Audience & ICP refinement

Founder Brand Strategy

Nuance™ personal brand architecture including tone, visual identity, and coaching framework.

Digital Funnel Build

LinkedIn and lead magnet ecosystem, optimized for inbound traffic, value-driven CTAs, and client onboarding.

Results (in 90 days)

A fast-scaling B2B SaaS company approached us to build and execute a full-funnel growth campaign targeting mid-market and enterprise clients across North America and Europe. Their sales team needed qualified leads, and their digital presence lacked the structure and strategy to drive meaningful engagement.

  • 300% growth in high-ticket client pipeline
  • Featured in 3 podcasts and online magazine.
  • Fully booked within 6 weeks post-launch